lens: Jen Sosa for  Branch and Cole

lens: Jen Sosa for Branch and Cole

OUr BRAND story:

Celebrating 10 years! Launched in 2009, the Carol Hannah bridal collection has been received with rave reviews from the press and real brides alike. Known for whimsical gowns with fluid movement, innovative textile combinations, and unique handwork and detailing, the line is shown yearly in NYC.

With a commitment to in-house production, our full service Flagship in NYC's garment district functions as both a showroom and manufacturing space.

The Carol Hannah bride is bold in her choices, adventurous in her style, and a heck of a lot of fun.


Carol Hannah Whitfield (or CH) is a transplanted gal from South Carolina and a self taught designer living in NYC and feeding her obsession with dresses on a daily basis.  CH began sewing at the ripe age of seven under her mom's instruction. Over the years, her once secretive hobby blossomed into a profession as she found her home in the dreamy world of the bridal industry.

Carol Hannah loves the personal nature of bridal, getting to hear her clients' stories, and helping happy folks bring their wedding day vision to fruition. When not in her studio, she can be found scouring New York's vintage markets, traveling for trunk shows with our retailers, and drawing things in the middle of the night (#chmidnightdoodles).


Every single gown is made on-site by hand, one at a time by our team of skilled artisans spanning decades of experience in the craft.

No mass production overseas here! This lets us implement the highest quality techniques – French seams, baby seams, tiny baby hems, building our own corsets, hand draping – while allowing tons of flexibility in sizing and timing.

We can adjust our patterns for uncommon body proportions within production and we can do it fast. Need a dress in a week? Done. Need a super specific shade of blush? We can make it. Got big tatas and a tiny waist? High five, we’ve got you covered (literally).



Carol Hannah always says that she moved to New York for fabric. Our aesthetic starts with the absolute best quality silk textiles you can find, many of which are woven exclusively for us at the most prestigious European mills in the industry. Our embellishments are developed from the fabric itself to create organic texture. We build a 100% silk foundation into the interior all of our gowns­. You may not see it in something like a draped gown because it is within the layers, but you can definitely feel the difference on your body and see the support it provides without being stiff and uncomfortable. Our gowns feel as good and move as well as they look.


Fit is paramount when it comes to your gown. By incorporating your fittings into your gown’s production schedule, we ensure that the completed garment fits you perfectly while maintaining the carefully designed style lines and details that make it so special. We’re with you every single step of the way and the same seamstresses that produce your gown do your alterations. Let us wipe away your alterations nightmares!


There are no shortcuts. There is no machine stamping out a dozen a minute. We do this this same way generations before us did, in the same buildings no less, on the same few blocks in the middle of NYC’s Garment District. And we wouldn’t have it any other way.


We love tweaking our styles to suit our brides. As long as it makes sense aesthetically and is on point with our brand, we’ll do it.


We are super passionate about dresses and keep our production more exclusive because we care about every little detail. As an independent design house, we are driven by the artistic side of fashion more than the commercial. Yes, we want to sell our dresses, but we won’t sacrifice true design and innovation just to do that. Our point of view is truly unique and we don’t try to just do our version of what’s already out there. Our customers are looking for something different and we offer that in the best quality possible.